Senior Google Ads Media Buyer

Vysta Paid Media Group

**About Vysta Paid Media Group** Vysta is a fast\-scaling performance marketing agency specializing in **Google Ads for e\-commerce brands** . We manage over **$100M in annual ad spend** , optimizing campaigns to **drive sustainable growth and profitability** . We work with brands looking to scale **aggressively** , and we are looking for smart, data\-driven media buyers to help execute winning strategies across our client portfolio. **The Opportunity** We need a **Media Buyer** who thrives on performance. In this role, you’ll own the setup, optimization, and growth of Google Ads accounts—including Search, Shopping, Performance Max, and YouTube—while coordinating closely with Account Managers via **Slack** , not client\-facing calls. Your goal is to **maximize ROAS** and scale accounts by making smart, data\-backed decisions. **Key Responsibilities** * **Launch \& Scale Google Ads Campaigns** – Build and optimize **Search, Shopping, Performance Max, and YouTube** campaigns for e\-commerce brands. * **Slack\-Based Communication** – Provide **clear performance updates, insights, and strategy adjustments** to Account Managers and the internal team via Slack. * **Budget Allocation \& Scaling** – Make **data\-driven decisions on ad spend** , scaling winning campaigns while controlling budget efficiency. * **Performance Max \& Shopping Execution** – Build structured campaigns, test asset groups, and **leverage audience signals** for optimization. * **Creative Collaboration** – Coordinate with designers and copywriters to develop **high\-converting ad creatives** that align with campaign goals. * **A/B Testing \& CRO Insights** – Test **bidding strategies, ad copy, audience targeting, and landing pages** to uncover opportunities for improved performance. * **Analytics \& Reporting** – Use **Google Analytics, conversion tracking, and in\-platform data** to identify trends and make strategic changes. * **Stay Current** – Monitor the **latest Google Ads trends** , features, and automation tools to enhance account performance. **Who You Are** * **Experienced Media Buyer** – At least **5 years of hands\-on experience** managing Google Ads campaigns for e\-commerce brands. * **Data\-Driven Optimizer** – Skilled at interpreting performance data to make **smart, impactful decisions** . * **Slack Communicator** – Confident in explaining strategies, reporting on KPIs, and solving problems via **written updates** in Slack. * **Independent Executor** – Able to manage campaigns **without micromanagement** , staying accountable to performance goals and timelines. * **Process\-Oriented \& Detail\-Focused** – Keeps campaigns organized, documented, and **efficiently optimized** . * **Creative Collaborator** – Understands how to brief creative teams and align visuals and messaging to performance objectives. * **Organized \& Outcome\-Driven** – Can juggle multiple accounts while meeting deadlines and driving results. **Compensation \& Benefits** * Competitive salary plus **performance\-based bonuses** . * Fully remote position with **flexible working hours** . * Clear **career progression** with opportunities to grow into senior buying or strategy roles. * Work with **fast\-growing e\-commerce brands** and **high ad spend** accounts.