**Job Title:** Digital Marketing Analyst **Location:** Praça João Duran Alonso, 34 \- Cidade Monções, São Paulo \- SP, 04571\-070, Brazil We are seeking a highly operational, proactive, and detail\-oriented Digital Marketing Analyst to execute digital marketing activities in Brazil with discipline and consistency. This is primarily an execution role: publishing, updating, responding, coordinating, and reporting — reliably and on time. The role supports B2B demand generation campaigns and marketing materials for the distribution channel (dealers), and supervises campaign execution carried out by the external digital agency. **Key Responsibilities** **Execution \& Deliverables** * Own and deliver the monthly content calendar for Brazil (social media, email/mailing campaigns, and web content), on time, every month. * Execute social media campaigns and email marketing campaigns end to end: briefing, scheduling, publishing, and reporting. * Support B2B demand generation campaigns and produce or coordinate marketing materials for the distribution channel (dealers). **Agency \& Campaign Supervision** * Supervise and support paid media campaigns (SEM, paid social) executed by the external agency: review briefs, validate setup, monitor pacing and performance, and flag issues early. * Act as the day\-to\-day operational contact for the agency, ensuring deadlines and quality standards are met. **Social Media** * Monitor and respond to social media messages and inquiries within one business day. * Manage social media publishing and community management according to the approved content calendar. * Track social media performance and prepare a monthly report. **SEO \& Content** * Research and write SEO\-optimized content in Portuguese for websites, blogs, and landing pages. * Coordinate content reviews and approvals with the Brazil Marketing Manager before publication. * Conduct keyword research and support on\-page SEO optimization. **Website \& CMS Management** * Update website content using the company's Content Management System (CMS). * Ensure website pages are accurate, up to date, and optimized for user experience and search engines. * Coordinate with internal stakeholders to publish new content and landing pages. **CRM \& Marketing Operations** * Maintain and update customer data within the CRM (HubSpot). * Support email marketing campaigns, lead management, and customer segmentation. * Maintain marketing automation workflows and campaign tracking. **Reporting** * Prepare recurring marketing reports and dashboards (monthly at minimum) covering SEO, website traffic, social media, email, and campaign performance. * Keep task and project status updated in the team’s work management tool (ClickUp) without needing reminders. **Working Style Expectations** This role requires a specific way of working. Candidates should recognize themselves in the following: * Proactive: anticipates needs, raises blockers early, and proposes next steps instead of waiting for instructions. * Diligent and consistent: deliverables are completed on time, every time, without follow\-up or reminders. * Responsive: replies to internal messages and social media inquiries quickly (same business day). * Punctual: meets deadlines and arrives prepared to meetings. * Sound judgment: knows when to act, when to ask, and when to escalate — especially across time zones with a regional manager. **Qualifications** * Bachelor's degree in Marketing, Business, Communications, or a related field. * 2–4 years of experience in digital marketing or a similar hands\-on role. * Native Portuguese speaker (role is based in Brazil). * Advanced English (written and spoken) — required for daily coordination with the regional team. * Experience managing social media platforms and community engagement. * Solid understanding of SEO principles, keyword research, and on\-page optimization. * Familiarity with SEM concepts and performance monitoring (agency supervision, not hands\-on execution). * Experience using CRM and marketing automation platforms (HubSpot preferred). * Experience with work management tools (ClickUp preferred, or Asana, Monday, Trello). * Experience updating websites through a CMS (e.g., WordPress, Drupal, Sitecore, or similar). * Proficiency in Microsoft Excel and marketing reporting. * Familiarity with Google Analytics and Google Search Console is preferred. **Skills** * Strong execution and organizational skills; high attention to detail. * Excellent written communication and content creation abilities in Portuguese; strong written English. * Ability to manage multiple projects and deadlines simultaneously. * Collaborative mindset with strong interpersonal skills, comfortable working with a remote regional manager. * Self\-motivated and eager to learn new digital marketing tools and best practices.