Creative Designer (Statics, Video, AI)

Flax Labs · Remoto, BR

*Please read the job description in full and follow the application instructions below. Applications sent through Indeed will not be considered. We look forward to hearing from you!* Location: Remote Compensation: $2,000 \- $4,000 USD / month Type: Full\-Time, Contract Time Zone: US Hours, 8am to 4pm PST **Section 01: About Flax Labs** Flax Labs is a full\-service D2C ecommerce growth agency based in Canada, working exclusively with US Shopify brands. We run Meta and Google ads, creative production, landing pages, and email/SMS for brands doing $50K to $500K\+ per month in revenue. We're building the most AI\-integrated agency in the space. Our proprietary dashboard and automation tools give our clients a level of visibility and speed that traditional agencies can't match. We're a small, fast\-moving team that punches way above our weight. Creative is the biggest lever in paid social right now, and we need someone who can produce a high volume of ads that convert. Statics, edited video, AI UGC, animated ads. You'll make all of it, and you'll know why each one exists. **Section 02: The Role** You'll be the creative engine behind our clients' paid social. This isn't a "make it look pretty" role. Every ad you build has a job: stop the right person mid\-scroll, speak to where they are in their buying journey, and get them to act. You'll produce statics, edit video ads, generate AI UGC, and build animated ads across our client portfolio. You'll study competitor ad libraries, understand the personas we're targeting for each brand, and know which awareness stage a concept is built for before you open Canva or Premiere. You'll also be the main point of contact for clients on creative testing. That means walking them through what we're testing, why, and what we learned. Clear, confident communication matters as much as the work itself. **You'll Own:** * Static ads. Build high\-volume static creative using Canva, Arcads, Higgsfield, and proven ad templates. Product shots, comparison ads, testimonial cards, us vs. them, listicles, founder notes, and whatever's working this month. * Video editing. Edit video ads in Premiere following organic Reels and UGC best practices. Scroll\-stopping hooks, native\-feeling pacing, clean caption editing, and multiple hook variations per concept. * AI UGC. Own the full process: write the script, generate the creator and footage with AI tools, and edit it into an ad that feels real and converts. * Animated video ads. Script, generate, and edit animated and motion ads, from product explainers to problem/solution stories. * Competitor research. Dig through Meta Ad Library and competitor accounts regularly. Spot the styles, angles, and formats that are working in each category, swipe them, and adapt them to our brands. * Persona\-led creative. Know the personas we're targeting for each brand inside and out. What they care about, what they're skeptical of, how they talk. Write and design for them, not at them. * Full\-funnel ad styles. Build TOF, MOF, and BOF creative and know the difference. A cold\-audience hook isn't a retargeting ad, and you don't treat them the same. * Awareness\-stage strategy. Use the 5 stages of awareness (unaware, problem aware, solution aware, product aware, most aware) to shape every concept based on the persona and stage we're targeting. * Creative testing. Stay current on ecommerce creative testing, from concept vs. iteration testing to hook testing and how Meta's algorithm handles creative diversity. Bring new ideas to the table. * Client communication. Be the main point of contact for clients on creative testing. Educate them on why we’re testing certain concepts, make revisions when needed. * Systems. Use AI to systematize and productize your own workflow so we can ship more, faster, without dropping quality. **Section 03: The Team** You'll report to the Head of Delivery as well as the CEO, and work alongside: Head of Delivery: Keeps operations running. She'll set priorities and timelines, and you own your creative deliverables from brief to final export. Founder/CEO: Sets the overall direction for the agency and our creative offer. Expect direct feedback and fast decisions. Media Buying Strategist: Your closest working partner. You'll run a tight feedback loop together: they share what's spending, what's converting, and what's fatiguing, and you use that to decide what to build next. Winners get iterated, losers get killed, and new angles get tested. **Section 04: What We're Looking For** Must\-Haves * English fluency. You'll be presenting creative and testing results to clients directly. Clear, natural, and confident on calls and in writing. * 3\+ years creating paid social ads for D2C ecommerce brands. You've made statics and video ads that ran on Meta for brands doing real revenue. * Strong static design skills. You're fast in Canva, comfortable with AI design tools like Arcads and Higgsfield, and know how to pump out statics fast with AI tools and lit