Marketing Manager, SaaS
ZenaTech Inc. · São Paulo, Brazil
**About Us** Zenatech (NASDAQ: $ZENA \| FSE: 49Q) is a technology company specializing in ai drones, Drone A A Service (DAAS), Enterprise SAAS, and quantum computing solutions for mission\-critical business applications. Since 2017, the company has leveraged its software development expertise and expanded its drone design and manufacturing capabilities through ZenaTech to innovate and enhance customer inspection, monitoring, safety, security, compliance, and surveying processes. **Position Overview** We are seeking an experienced and commercially focused SaaS Marketing Manager to own and drive our growth marketing function in Sao Paulo. You will be responsible for building and executing multi\-channel demand generation programs, positioning the brand in the market, and working closely with Sales to build a high\-quality pipeline. This is a hands\-on, high\-impact role for a marketer who thrives in a fast\-moving SaaS environment. **Key Responsibilities** * Develop and execute the Brazilian go\-to\-market strategy: demand generation, brand awareness, and product marketing * Own the full marketing funnel — from top\-of\-funnel awareness to MQL handoff and pipeline acceleration * Plan and manage performance marketing campaigns across paid search (Google Ads), LinkedIn, and display channels * Oversee content marketing: blog, case studies, whitepapers, webinars, and thought leadership * Drive SEO strategy and collaborate with technical teams on website performance and conversion optimization (CRO) * Build and manage the marketing tech stack (HubSpot, Marketo, Salesforce, or equivalent) * Partner closely with Sales leadership to align on ICP, messaging, and ABM programs * Manage marketing budget and report on CAC, MQLs, pipeline contribution, and ROI * Lead the planning and execution of in\-person events, webinars, and industry conferences in Brazil **Required Qualifications \& Experience** * 5\+ years of B2B marketing experience, with at least 2 years in a SaaS or technology company * Proven track record of building and scaling demand generation programs that deliver measurable pipeline * Strong hands\-on experience with marketing automation platforms (HubSpot or Marketo preferred) * Data\-driven marketing mindset — comfortable with dashboards, attribution models, and reporting * Experience with paid digital advertising (Google Ads, LinkedIn Campaigns) and SEO * Excellent written and verbal communication — strong content and storytelling instincts * Experience working in a LATAM or Brazil\-focused marketing role * Fluent in Portuguese and English **Nice to Have** * Experience with Product\-Led Growth (PLG) motions and self\-serve funnel optimization * Exposure to Account\-Based Marketing (ABM) platforms (6sense, Demandbase, or similar) * Prior experience managing and scaling a marketing team * Knowledge of the Brazilian SaaS ecosystem and key industry events * Bachelor's degree in Marketing, Business, or Communications; MBA is a plus **Why Join Us?** Opportunity to work on cutting\-edge drone technology and AI\-driven innovations in a fast\-growth company with outstanding personal growth potential. Play a pivotal role in shaping the future of drones across multiple industries in a collaborative work environment with a mission\-driven team. If you are a forward\-thinking professional passionate about driving innovation and building high\-impact partnerships, we invite you to apply and be part of our groundbreaking journey.