Social Media & Content Specialist

Ottomatik.io

Hi there! We are South and our client is looking for a **Social Media \& Content Specialist!** **Note To Applicants** * Eligibility: This position is open to candidates residing in Latin America. * Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered. * Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority. * Interview Policy: The use of artificial intelligence (AI) tools during interviews are strictly prohibited. * Note: As part of the final stages of the selection process, contractors may be asked to provide professional references for a reference check. If you're selected, you may also be asked to update their LinkedIn profile. 🙂 **About The Role** We are looking for a **Social Media \& Content Specialist** to take ownership of the day\-to\-day creation, management, and publishing of social media and digital content. This is a hands\-on role for someone who can take a topic or brief and turn it into polished, engaging content. You will write copy, create graphics, edit short\-form videos, manage multiple social media accounts, support executive LinkedIn profiles, and contribute to website and other marketing content. The ideal candidate is creative, highly organized, detail\-oriented, and comfortable working independently. You should be able to manage multiple content projects at once, maintain a consistent publishing cadence, and adapt quickly when priorities change. **Responsibilities** Social Media \& Content * Write, design, schedule, and publish content across LinkedIn, Instagram, Facebook, YouTube, and TikTok. * Manage content for multiple executive LinkedIn profiles, adapting content to each individual's voice and audience. * Maintain a content calendar and ensure content is delivered and published on schedule. * Monitor comments and engagement and interact with relevant audiences and industry professionals. * Repurpose long\-form content such as podcasts, webinars, interviews, and events into social media posts, graphics, clips, and other content formats. * Write captions, headlines, social posts, and other short\-form copy. * Create blog posts and other website content. * Draft press releases and other company communications when needed. Design \& Video * Create social media graphics, podcast artwork, quote cards, templates, thumbnails, and other visual assets. * Create and edit short\-form vertical videos for LinkedIn, Instagram Reels, YouTube Shorts, and Facebook. * Add captions, titles, lower thirds, background music, simple transitions, and motion effects. * Edit content from podcasts, webinars, conferences, and live events. * Ensure all visual content follows established brand guidelines, including fonts, colors, and logo usage. * Create digital and print marketing collateral for events, including flyers, signage, brochures, agendas, and other materials. Website \& Marketing Support * Publish and format blog posts and other content using WordPress/Elementor. * Update website content, team pages, biographies, and headshots as needed. * Upload and format content across relevant marketing and CRM platforms. * Support the marketing team with content organization, image sourcing, asset management, and other day\-to\-day tasks. * Use AI tools such as ChatGPT, Claude, or similar platforms to support content ideation, drafting, and repurposing. * Review and refine AI\-generated content to ensure it is accurate, polished, and aligned with the appropriate tone and brand standards. * Review content performance and use feedback and analytics to improve future content. **Requirements** * 1\+ years of hands\-on experience in social media management, content creation, or a similar role. * Excellent writing skills with the ability to adapt content to different voices, tones, and audiences. * Experience managing multiple social media accounts or personal brands simultaneously. * Experience creating and publishing content across LinkedIn, Instagram, Facebook, YouTube, and TikTok. * Experience repurposing long\-form content into social media posts, graphics, and short\-form videos. * Basic to intermediate video editing skills using Adobe Premiere Pro and/or CapCut. * Comfortable creating graphics and working within established brand guidelines. * Experience using AI tools such as ChatGPT, Claude, or similar. * Experience with WordPress or similar content management systems. * Strong attention to detail and proofreading skills. * Highly organized and able to manage multiple deadlines and priorities. * Strong ability to work independently and take a brief from concept to finished deliverable. **Nice to Have** * Strong proficiency in Canva, including creating and maintaining branded templates. * Experience with HubSpot or similar CRM platforms. * Experience with social media