Audience Solutions Director

Ibope · São Paulo, Brazil

**Reports To:** Senior Director, Audience Operations **Department:** Operations **Languages:** English fluent, Portuguese and / or Spanish desirable **Key Responsibilities** * Define and deliver the transformation roadmap across processes, products and enabling tools * Own Audience Operations product and process priorities, aligned to business objectives * Champion the panelist experience, using behavioural science and user research to redesign poor journeys and reduce friction across recruitment, onboarding, engagement and retention * Lead transition from legacy applications and local workarounds to scalable enterprise platforms, user\-facing tools and AI capabilities * Partner with regional leaders to balance global standardisation with genuine local needs * Lead Product Owners and Process Excellence specialists, working closely with COO, CTO and senior operations leaders **Experience \& Leadership** * Experience leading operational transformation across processes, systems and ways of working * Experience managing multidisciplinary teams across product ownership, operational design and process improvement * Proven ability to influence senior stakeholders, drive decisions and operate across multinational environments **Product, Process, Technology \& User Experience** * Ability to understand complex workflows, panelist journeys and operational environments, including field\-based applications and CRM\-driven workflows * Experience translating behavioural insights, user pain points and operational processes into product requirements and functional solutions * Strong product ownership capability, including roadmap development, prioritisation and functional decision\-making * Ability to embed the panelist perspective into solution design, prioritisation, adoption, KPIs and operational performance management * Experience with enterprise platforms, CRM, workflow tools, integrations, mobile applications or equivalent operational technology environments * Understanding of AI capabilities and their practical application within operations **Operating Style \& Mindset** * Proactive, resilient and comfortable operating in fast\-moving environments * Strong understanding of operational teams, including call centres, field operations, quality checking and local UAT **Stakeholder Management \& Communication** * Excellent communicator, able to engage technical, non\-technical and senior audiences * Ability to communicate priorities, trade\-offs and decisions with clarity * Strong stakeholder management across operations, product, technology and commercial teams **Nice to Have** * Experience working with third\-party systems integrators **Why Join Us** * Play a central role in transforming the largest area of our global business * Define digital\-first, user\-centred solutions that improve operations, client outcomes and panelist journeys * Partner with senior leadership across product, technology and operations